{"id":56785,"date":"2011-03-15T15:53:27","date_gmt":"2011-03-15T20:53:27","guid":{"rendered":"https:\/\/latamjournalismreview.org\/?p=56785"},"modified":"2022-06-05T15:54:35","modified_gmt":"2022-06-05T20:54:35","slug":"apesar-da-crise-nos-eua-e-na-europa-circulacao-de-jornais-sobe-e-deve-continuar-crescendo-na-america-latina","status":"publish","type":"post","link":"https:\/\/latamjournalismreview.org\/pt-br\/articles\/apesar-da-crise-nos-eua-e-na-europa-circulacao-de-jornais-sobe-e-deve-continuar-crescendo-na-america-latina\/","title":{"rendered":"Apesar da crise nos EUA e na Europa, circula\u00e7\u00e3o de jornais sobe e deve continuar crescendo na Am\u00e9rica Latina"},"content":{"rendered":"

Enquanto na\u00a0Europa e nos Estados Unidos os ve\u00edculos impressos enfrentam uma crise<\/a>\u00a0por causa da\u00a0queda do n\u00famero de leitores<\/a>\u00a0e do faturamento com publicidade,\u00a0a circula\u00e7\u00e3o dos jornais latino-americanos cresce e tem potencial<\/a>\u00a0para continuar aumentando, disse Christoph Riess, diretor executivo da\u00a0Associa\u00e7\u00e3o Mundial de Jornais e Editores<\/a>\u00a0(WAN-IFRA).<\/p>\n

Segundo Riess, o n\u00famero de\u00a0leitores de jornais impressos na Am\u00e9rica Latina cresceu 5,1%<\/a>\u00a0entre 2005 e 2009, enquanto o faturamento com publicidade aumentou 65%. J\u00e1 na Am\u00e9rica do Norte, houve queda de 33,1% e na Europa, de 13%, informou a AFP.<\/p>\n

Se na Europa e na Am\u00e9rica do Norte o faturamento com publicidade na internet deve superar o com an\u00fancios em impressos num futuro pr\u00f3ximo, na Am\u00e9rica Latina isso est\u00e1 longe de acontecer, afirmou Riess durante uma\u00a0confer\u00eancia da WAN-IFRA em Bogot\u00e1<\/a>, na Col\u00f4mbia. \u201cA Am\u00e9rica Latina (\u2026) tem mais tempo para se preparar para as mudan\u00e7as digitais<\/a>, o que \u00e9 uma oportunidade para aprender com as boas e m\u00e1s experi\u00eancias de outras regi\u00f5es\u201d.<\/p>\n

Outros estudos t\u00eam apontado na mesma dira\u00e7\u00e3o: apesar da crise econ\u00f4mica mundial,\u00a0a circula\u00e7\u00e3o dos ve\u00edculos impressos ainda tende a crescer na Am\u00e9rica Latina<\/a>. Atualmente, os jornais chegam a 43% da popula\u00e7\u00e3o da Col\u00f4mbia, a 36,8% da do Chile e a 27% da do Brasil, segundo a WAN-IFRA.<\/p>\n

Embora Riess tenha destacado a import\u00e2ncia dos impressos na Am\u00e9rica Latina, ele salientou que\u00a0\u00e9 preciso ver os meios digitais como uma oportunidade<\/a>, porque, no futuro, o papel poder\u00e1 n\u00e3o ser mais t\u00e3o importante.<\/p>\n

Nota do editor: Essa hist\u00f3ria foi publicada originalmente no blog de jornalismo nas Am\u00e9ricas do Centro Knight, o predecessor do LatAm Journalism Review.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Enquanto na\u00a0Europa e nos Estados Unidos os ve\u00edculos impressos enfrentam uma crise\u00a0por causa da\u00a0queda do n\u00famero de leitores\u00a0e do faturamento com publicidade,\u00a0a circula\u00e7\u00e3o dos jornais latino-americanos cresce e tem potencial\u00a0para continuar aumentando, disse Christoph Riess, diretor executivo da\u00a0Associa\u00e7\u00e3o Mundial de Jornais e Editores\u00a0(WAN-IFRA).<\/p>\n","protected":false},"author":43,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1667],"tags":[1600],"coauthors":[],"class_list":["post-56785","post","type-post","status-publish","format-standard","hentry","category-mercado-de-trabalho","tag-veiculos-impressos-pt-br"],"acf":[],"yoast_head":"\nApesar da crise nos EUA e na Europa, circula\u00e7\u00e3o de jornais sobe e deve continuar crescendo na Am\u00e9rica Latina - LatAm Journalism Review by the Knight Center<\/title>\n<meta name=\"description\" content=\"Apesar da crise nos EUA e na Europa, circula\u00e7\u00e3o de jornais sobe e deve continuar crescendo na Am\u00e9rica Latina Mercado de Trabalho. 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