Memberships and Subscriptions

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El Tiempo de Colombia surpassed 100 thousand subscribers 14 months after launching its payment wall

"EL TIEMPO has reached an important milestone in its subscription model to surpass the threshold of 100,000 active digital subscribers, a great achievement which has placed it in first place within the news media by subscription in Colombia and third in Latin America, according to ranking by Grupo de Diarios de America, GDA. […] Thanks […]

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Membership Guide: Financing model for news outlets gets guide in Portuguese

"This Friday, July 16, Insper's Journalism and Communication Program launches the Portuguese version of the Membership Guide, in partnership with the Membership Puzzle Project. The guide has become a reference on how to work member programs in journalism, a model which focuses on building value and community to ensure the financial sustainability of news outlets. […]

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Latin American newspapers bet on digital subscriptions

"Facing a major slump in printed newspaper sales and advertising revenue, Latin America's press is fighting for survival -- and increasingly betting on paid digital subscriptions as readers turn to the internet. The decline in advertising dollars has been exacerbated by the economic crisis caused by the coronavirus pandemic, as well as its impact on […]