Argentine congress debates new rules for government ad spending

  • By
  • August 6, 2010

By Maira Magro

The Chamber of Deputies is considering a bill to regulate the distribution of official advertising to media outlets, Clarín reports. In June, Clarín accused the executive of using ad spending to manipulate coverage.

Opposition deputies want fixed rules for advertising, based on criteria like intended audience and type of media, which they hope would guarantee a transparent and equitable distribution of spending.

La Nación reports that the government spend $210 million in 2009 on advertising – double the amount spent in 2008.

Read more Knight Center posts on this topic here.

Note from the editor: This story was originally published by the Knight Center’s blog Journalism in the Americas, the predecessor of LatAm Journalism Review.